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The Hive - Integrated Marketing Solutions

Featured Work

 

Project_Spotlight_ZVent_IMS_Newsletter_Images_Winter2022

 

Z Vent® Interactive Video Prototype and E-learning Videos

Video Producer Massimo Iafrate spent much of this quarter creating Z Vent video assets, including a video that offers an interactive educational experience all about the Z Vent. Users learn through virtual interaction with the device and can navigate to other educational resources through the interactive video menu. Senior Lead Graphic Designer Taylor Gibson offered art direction assistance. Experience the interactive video here.

In addition to the Z Vent interactive video, Massimo also created a series of Z Vent E-learning videos posted on our website and YouTube channel. There are ten videos that can teach Z Vent users everything they need to know to effectively operate the Z Vent. Editorial Content Manager Anne Kandra assisted with the copy. You can view the videos on our website.

HWD Social Media campaign

 

Asia Pacific HWD Social Media Campaign

The Design and Digital teams worked together to create a successful social media campaign to promote the Hospital Wearable Defibrillator (HWD) in the Asia Pacific market. The campaign included a number of animated GIFs focusing on the message “a minute matters.” Social Media Coordinator Ricky Nelson Jr. shared the posts on LinkedIn and Twitter and geotargeted them to the Asia Pacific market.

Project_Spotlight_Calendar_IMS_Newsletter_Images_Winter20223

 

2022 Wall Calendars

The Design Team was quite busy at the end of 2021. The team worked with the Public Safety, EMS, and Hospital markets to create three new poster-sized 2022 wall calendars. Across all markets, these calendars generated 4,904 form submissions! You can view the Public Safety, EMS, and Hospital calendars on the ZRC.

Project_Spotlight_Holiday_IMS_Newsletter_Images_Winter2022

 

A Real Treat

ZOLL customers got a real treat this year in our annual holiday card and animation, courtesy of Taylor Gibson and Alex Webb. Taylor conceived of the idea, which includes an array of cookie-shaped ZOLL devices dancing around a holiday-themed cutting board. The device cookie shapes you see were hand made by Taylor out of clay! After a photoshoot with the device cookies, Graphic Designer Alex Webb used the photos to create the card and animation. Check out the animation on our YouTube channel and enjoy the sweet taste of tradition!

Taco_IMS_Newsletter_Images_Winter2022

 

Public Safety Q2 Taco-themed Loyalty Box

Alex Webb also combined his talents with Copywriter/Content Editor Sarah Paratore and the Public Safety team to create an in interesting taco-themed loyalty box for select distributors. The box was a hit, including an eye-catching package design, recipes, and some very creative copy. You can see the designs on the ZRC.

Archived Featured Work

Q2 2021

Q1 2021

Q4 2020

Q3 2020